Trade
shows are better because...
"When it comes to measurable results,trade shows are considered
extremely effective in generating leads and return on investment."
- Tradeshow Week, February 3, 2003
- Seven-out-of-ten
trade show attendees plan to buy one or more products.
- Seventy-two percent
of show visitors say the show influenced their buying decision.
- Forty percent
of trade show traffic is made up of first-time attendees.
- Personal interaction
enhances the buying process.
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